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Utilizing Your Online Payment Gateway By Preventing “Cart Abandonment”

Tuesday, November 24th, 2009

Integrating an online payment gateway, like Payleap, is only the first step in creating an ecommerce site that propels visitors to actually purchase from your business.

It is estimated that 97 out 100 visitors of your site leave without buying anything. The act of placing products in their shopping cart, but not completing the checkout process is commonly referred to as shopping “cart abandonment.”

So, when you choose Payleap’s internet payment gateway to open up your store to the online community, it’s important to know how to get the most success out of your ecommerce payment gateway. (more…)