Until December, Warsaw, Ind.-based PayLeap USA had been offering its gateway primarily to software developers who wanted to integrate payments into website point-of-sale systems, says Daryn Barney, PayLeap vice president, business development. It decided to extend the offer to ISOs and agents as well to drive business to the gateway.

The company developed the system in-house, began using it in 2010 and performs all of its support work, according to Rod Katzfey, PayLeap chief operations officer.

The gateway comes with features usually available only at extra cost, including tokenization, recurring billing and electronic check processing, says Barney.

ISOs and agents may cobrand the gateway’s Web pages, embellish them with their logo and wrap them in their company colors, Barney points out. The site can bear the ISOs name on the shopping cart and the words “Powered by PayLeap,” he says.

“An ISO or agent can brand it as their own,” notes Katzfey.

Merchants also reduce their responsibility for complying with Payment Card Industry data security standards when they use the gateway because PayLeap takes on much of that responsibility, Barney says.

Developers have used the gateway in about 75 online POS systems, Katzfey says.

PayLeap cannot easily estimate the number of uses, however, because developers can come to the PayLeap site, download the code for free and use it more than once, he says.

Providing the information without charge makes sense because having the gateway on more sites drives more business, says Barney.

PayLeap charges ISOs $5 per month for the gateway and 4 cents per transaction, and the organizations may mark up both when they offer the service to merchants, Katzfey says. Competing companies typically charge $15 to $75 per month, plus 5 cents to 75 cents per transaction, he maintains.

Original Article: http://www.isoandagent.com/news/payleap_gateway_katzfey_barney_iso_agent_payment-3009221-1.html#

PayLeap does just that by bundling the gamut of POS payment acceptance and back-end management functions into an all-in-one virtual terminal, Miller said. The terminal makes the installation and maintenance of merchant POS systems easy through its multiple acceptance offerings, seamless integration with multiple front-ends and locations, and compatibility with new technological pieces from different developers, Miller added.

“We built a platform on simplicity, and anybody who wants to can integrate into our system,” Miller said. “I started PayLeap in 2008, and one of the reasons was the payments space seemed a little too complicated. I wanted to do clear terms, clear pricing and simple solutions.”

Reaching out to ISOs

Until recently, PayLeap’s main partners were software developers who wanted to integrate their payment programs into a larger POS package that could be marketed to merchants. PayLeap continues to open its application programming interface (API) to new developers, but the focus now is taking its gateway-only offering to ISOs for immediate resale, Miller noted.

“Right now, it’s really our gateway-only merchants that are going to be driven by the ISO market,” he said. “For merchants that want to go online, ISOs already have an acquiring relationship, and we’re trying to compete in the online merchant space and are looking to expand our offering to include an ISO model.

“We have moved to aggressively pursue ISOs because we feel we have a superior software solution that’s relatively inexpensive and which ISOs and MLSs can easily upcharge.”

Co-branding multiple POS services

Part of the program’s appeal to resellers is a co-branding option that allows ISOs and other sellers to easily add their logos to the program, along with certain design and color scheme options, Miller pointed out.

“They can co-brand it and make it look like it’s owned by the ISO or MLS,” he said. “We let them drive it, and get it set up with a color scheme and logos. They can do all that within a few minutes.”

On the front-end, PayLeap offers all of today’s POS services, including gift card and loyalty card programs, PIN debit, automated clearing house and electronic check acceptance, along with recurring billing and invoicing, Miller said.

PayLeap can be used with brick-and-mortar, e-commerce and mobile acceptance, and merchants with multiple front-ends can have them seamlessly integrated, allowing the merchant to connect with a single gateway and view their entire reporting suite in one consolidated virtual portal, according to Miller.

Emphasizing data security

Miller said the company’s program has “the highest level available” of Payment Card Industry (PCI) Data Security Standard (DSS) compliance. It can verify the proper cardholder with online purchases by using both the Address Verification Service and Card Verification Number, and it reduces the PCI scope of electronic merchants and mobile merchants by keeping card information away from the merchant environment, Miller added.

“Payment information stays on our system the entire time - it is never in the merchant’s possession,” Miller said. “That guards the data and prevents the merchant from having to undergo an audit.”

Consumers who decide to buy something online from a PayLeap merchant are redirected to PayLeap’s shopping cart, but that page is called up instantly and is designed to match the texture of a merchant’s website. That way, consumers don’t ever feel like they’re leaving the merchant’s site, which reduces shopper abandonment and virtually eliminates the scope of PCI compliance, according to Miller.

Integrating easily

On the back-end, PayLeap can integrate virtually any type of payment software - making it a virtually limitless platform for POS add-ons. According to Miller, PayLeap’s API framework makes it easy for developers to integrate new software pieces, as well as for merchants of different types to integrate the program and tailor it to their needs.

For example, Miller said PayLeap is a leading brand among medical billing entities, providing a customized system that can bill both insurance companies and customer co-pays. “The system allows a medical billing firm to submit an electronic invoice to the patient,” he said.

Virtually any device that has a Universal Serial Bus port, including any computer or mobile phone, can be turned into a card-present POS system through the attachment of a MagTek Inc. swipe terminal and the installation of PayLeap, Miller noted.

Offering utmost compatibility

He said that unlike some legacy platforms, PayLeap uses state of the art technology that gives it across the board compatibility with existing computers, smart phones and POS systems. The flexibility of its back-end API also makes PayLeap ready for any new technological developments down the road, which can be seamlessly integrated without overhauling the program, Miller added.

In discussing mobile payment acceptance, Miller said, “There are two schools of thought about where it’s going. There’s the Square school of thought … and there’s the point of view that the future will be NFC [near field communication].

“With either one, we can code right into the developer’s program. We’re robust enough to basically do whatever the developer wants. Some gateways out there can’t add features because their platforms are too old.”

Tailoring components to merchant needs

PayLeap’s API consists of five components: transaction services, reporting, hosted payment form, secure data storage (recurring billing and card vault), and secure checkout.

Developers and other resellers can sell all five components as the total bundled solution, sell single components individually or sell any combination of them, making it easy to tailor the program to a merchant’s specific needs without superfluous add-ons, according to Miller.

“In the past, the web developers had to develop all these different pieces separately,” Miller said. “They had to integrate web services; they had to integrate recurring billing; they had to integrate reporting.

“Let’s say they only need transaction services. They need to send us data, and we send back an authorization yes or no. We can easily give them just that, whereas other providers may need the recurring billing function and the secure data storage. … Whatever they want to take from it, they can.”

While partners don’t have to install every feature, those that opt out of certain features but want to add them later can do so free of cost, Miller pointed out. “We’re not going to do à la carte recurring billing, shopping cart and other add-ons,” Miller said. “With this you have one simple solution with everything, so there’s less complication around pricing.”

For instance, a merchant who accepts card payments at his or her brick-and-mortar store but wishes to add a virtual shopping front can use PayLeap specifically for that purpose. “Using, for example, TSYS as a primary provider, we can provide a gateway to TSYS and, through them, integrate it with their technology,” Miller said.

Designing for ease of use

Miller added that PayLeap’s user-friendly technology makes it easy to install, although PayLeap can do installations itself if merchant providers prefer, and the company also provides direct technical phone support.

On top of that, PayLeap can conduct merchant boarding for ISOs that sell the product to new merchant customers but lack the time or inclination to undergo the application process.

“If the merchant provider sends us a lead, we will bundle the process from start to finish,” he said. “We set up the account, get the documents signed and get them over to the payment provider. … We cater to whatever the ISO or software provider wants. If someone sends us 100 leads to work with, we’ll do it.”

Original Article: http://www.greensheet.com/company_profiles.php?flag=display_profile&id=412

PayLeap’s secure and compliance based architecture allows for a seamless integration to our SaaS hosted model and will deliver significant new value to our physician practice clients.
Nashville, TN (PRWEB) December 15, 2011

Clinix Medical Information Services LLC (Clinix), a leading provider of Software as a Service (SaaS) based software delivering Practice Management Solutions and Electronic Medical Records systems to medical billing companies and physician practices across the United States, today announced a strategic alliance and integration with PayLeap, LLC to deliver a co-branded patient payment processing solution to physician practices nationwide.

Clinix President and CEO, Jerry Killough, explained the detail and significance of the partnership, “PayLeap is an innovative, secure, national payment technology company enabling physician practices and general businesses to offer multiple payment options to their clients. Our recent announcement of Clinix’ EZ Pay Med patient payment portal solution will yield faster collection of patient-owed amounts, improved cash flow, and reduced billing costs, all with less effort and paperwork. PayLeap’s payment processing platform is an integral part of that payment flow with the ability to accept multiple payment types online from patients. PayLeap’s secure and compliance based architecture allows for a seamless integration to our SaaS hosted model and will deliver significant new value to our physician practice clients.”

“The Clinix EZ Pay Med solution with PayLeap integration gives healthcare providers a low cost, cloud-based solution,” said Scott Miller, President and CEO for PayLeap. “With Clinix EZ Pay Med Online powered by PayLeap, patients receive statement updates linking them to a secure section of their provider’s existing website where they can easily view, manage, and pay their accounts online. We are proud to partner with one of the best solution providers in the medical information industry that stresses how integral payment security and compliance is to their exemplary best practices.”

About Clinix

Clinix Medical Information Services LLC is a leading provider of Software as a Service (SaaS) based software, delivering Practice Management Solutions and Electronic Health Records systems to medical billing companies and physician practices across the United States. Clinix solutions increase efficiency, improve collection and enhance record keeping while limiting start-up and upgrade costs. For more information, please visit http://www.clinixmis.com or call (866) 254-6496, ext. 102.

About PayLeap

PayLeap is a leading, innovative, payment platform company delivering a full suite of secure payment capabilities for many different processing environments. PayLeap’s secure, single-source solution includes a next generation payment gateway, fraud management, end-to-end encryption, tokenization, secure cardholder data vault, recurring invoicing and mobile capabilities. Known for innovative, secure payments technology, PayLeap is leading the evolution of online payment processing and is a level one PCI-DSS service provider. To learn more, call 1-877-4PAYLEAP or visit us at: http://www.payleap.com.

FOR IMMEDIATE RELEASE

PRLog (Press Release) – Oct 19, 2011 - Warsaw, IN, — PayLeap today announced that it has appointed Keith Bernauer as Vice President of Marketing. Keith will be responsible for establishing, executing and managing the overall strategic marketing vision for the company and will report to Rod Katzfey, COO of PayLeap.

“PayLeap continues to put together a team of industry experts with high integrity to align with our overall strategy,” said Rod Katzfey, COO. “Keith’s 15 years of merchant acquiring experience in marketing, communications, product and sales is a huge asset to our company. The entire PayLeap organization is excited about him joining us.”

Keith was formerly a Vice President in Product Management for Bank of America Merchant Services (BAMS), helping launch and manage First Data products for the joint venture. Prior to that, he was responsible for Internet and Intranet Marketing for BA Merchant Services, helping align, communicate, and brand NPC products into Bank of America. He began his career in the merchant acquiring industry at Financial Alliance in 1996, which was acquired by National Processing Company (NPC) in 1998.

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About PayLeap
PayLeap is a leading, innovative, payment platform company delivering a full suite of secure solutions for eCommerce, MOTO, and face-to-face transactions. Catering to merchants, partners and resellers, PayLeap provides a single source solution which includes fraud management, end-to-end tokenization, secure cardholder data vault, and mobile payment capabilities. Known for innovative, secure payments technology, PayLeap is leading the evolution of online processing. Visit www.payleap.com to learn more about becoming a partner or reseller.

The PayLeap gateway is a PCI certified payments solution that enables merchants to securely accept payments over the Internet or any other payment application where the credit card is not physically present at the point-of-sale, such as mail/phone order, call centers and recurring billing.
“We are very excited to help BrilliantRetail, a leading ecommerce system, expand its innovative capabilities by adding PayLeap’s secure payment processing platform,” said Daryn Barney, PayLeap Vice President of Business Development. “Web professionals are combining ecommerce and CMS platforms, like BrilliantRetail and ExpressionEngine, to produce some of the most powerful and robust ecommerce sites on the web today.”

David Dexter, BrilliantRetail’s Co-Founder and Technical Director, said, “We selected PayLeap as a preferred BrilliantRetail payments partner because of its robust, secure architecture, its simple system integration and its strong commitment to security and compliance directly benefiting our merchants. I believe our developer community will benefit from the combination of PayLeap payment processing and our ecommerce solution.”

In addition to PayLeap’s fraud, tokenization and secure card vault capabilities, BrilliantRetail’s will introduce several new secure hosted payment acceptance methods designed to reduce or eliminate the risk and burden to merchants around PCI Compliance. By deploying PayLeap’s secure checkout solution using iframes, BrilliantRetail merchants can retain full branding control and drive increased consumer confidence and conversions at checkout.

About BrilliantRetail

BrilliantRetail is modern ecommerce software with a complete website included and ready to use. Cutting edge features enable business owners to manage their online store, and developers to quickly customize the look of the ecommerce website. There is no monthly fee, no percentage of sales, no special host restrictions. BrilliantRetail just works. For information, please visit the website at http://www.brilliantretail.com

About PayLeap

PayLeap is a leading online payment platform company delivering a full suite of secure payment solutions in its new PayLeap 2.0 gateway, fraud management, end-to-end encryption, tokenization, secure cardholder data vault, recurring invoicing and mobile payment solutions. Known for its innovative, secure payment solutions, PayLeap leads the evolution of online payment processing. PayLeap, based in Indiana, is a level one PCI DSS service provider. To learn more, call 1-877-4PAYLEAP or visit us online at: http://www.payleap.com

Phoenix, AZ (PRWEB) June 30, 2011

PayLeap, an innovative, secure online payment processing company, and PinnacleCart, a Visa Approved PCI/PA-DSS compliant shopping cart software, are pleased to announce a strategic alliance, with a mission to bring a compliant and easy to use end-to-end ecommerce platform to merchants

PayLeap’s dynamic, secure 2.0 payment solution bundles advanced online fraud prevention, end-to-end encryption, tokenization and secure vault storage with cost effective payment processing for credit card, ACH and gift card transactions all in a single, easy-to-use integration. Merchants with both brick and mortar businesses and website stores can now use PayLeap’s single transaction management and reporting platform for both card present POS and card-not-present online payment transactions.

PinnacleCart is based in Phoenix, AZ and is consistently rated as the best shopping cart platform on the market with both hosted and licensed versions. The two companies will work together to offer simplicity and safety to customers and merchants using the Internet to buy and sell goods. PinnacleCart will offer PayLeap’s bundled gateway and merchant account to merchants as an affordable and an innovative payment solution.

“We are very excited to partner with PayLeap and offer their dynamic payment platform to our merchants” said Craig Fox, Vice President of Marketing and Product Development for PinnacleCart. “We thoroughly research every integration into our platform to ensure we are partnering with the “best in breed” in each category. PayLeap provides substantial value to our customer base by providing them a powerful, yet easy to use payment option.”

“PinnacleCart is an ecommerce industry icon with a rich history as a leading shopping cart that serves a wide range of online merchants. We are so pleased that PayLeap’s payment solutions are now available within PinnacleCart. This is the first step toward expanding more payment processing options to online merchants,” said Daryn Barney, PayLeap Vice President of Business Development.
The partnership is designed streamline acquiring secure payment acceptance tools and reduces cost and pain points that online merchants may encounter.

About PayLeap:
PayLeap is a leading online payment platform company delivering a full suite of secure payment solutions in its new PayLeap 2.0 gateway, fraud management, end-to-end encryption, tokenization, secure cardholder data vault, recurring invoicing and mobile payment solutions. Known for its innovative, secure payment solutions, PayLeap leads the evolution of online payment processing. PayLeap, based in Indiana, is a level one PCI DSS service provider and is a registered ISO/MSP of Wells Fargo Bank, N.A. To learn more, call 1-877-4PAYLEAP or visit us online at: www.payleap.com.

About Pinnacle Cart:
Desert Dog Marketing, LLC is an Arizona-based company. Its flagship product, Pinnacle Cart, is consistently rated at the top of the category for ecommerce software. Designed for small to mid-sized businesses, this all-in-one, search-engine friendly solution was developed from a marketing perspective to increase both traffic and sales. For more information contact the company toll free at 1-800-506-0398 or online at www.pinnaclecart.com.

“PayLeap is continuing to grow and adding his industry knowledge along with banking/payments experience is essential to our overall strategy,” said Miller “Rod’s strong leadership capabilities along with honesty and integrity will enable him to make significant contributions to our company. We are excited to have him join the PayLeap organization.”

Katzfey was formerly Senior Vice President & General Manager for Comdata Processing Systems (CPS). Prior to joining CPS, Katzfey has been involved in leading organizations for BA Merchant Services, First Data Merchant Services, U.S. Bank and Elavon. He started his career in the merchant acquiring industry as a commission only sales rep with Boatmen’s Merchant Processing Company in 1996.

Katzfey is currently serving on the board for the Midwest Acquirer’s Association (MWAA), a group that was founded on the belief that it is important to educate the ISO and MSP community on the constantly changing landscape of the merchant acquiring industry. He also serves on both The Green Sheet and ISO & Agent advisory boards
Katzfey can be reached at rkatzfey@payleap.com.

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About PayLeap
PayLeap is a leading, innovative, online payment platform company delivering a full suite of secure payment solutions including its new PayLeap 2.0 gateway, fraud management, end-to-end tokenization, secure cardholder data vault and mobile payment solutions. Known for its innovative, secure payment solutions, PayLeap leads the evolution of online payment processing. Visit http://www.payleap.com to learn more about PayLeap’s services.

ATLANTA, Feb. 10, 2011 – CRE Secure, the industry’s first cloud-based, outsourced, secure payment solution for online merchants and PayLeap, an integrator of credit card processing and gateway services for brick-and-mortar and e-commerce merchants, announce new payment security enhancements of tokenization, employee-based account privileges, fraud detection and risk management tools. This integrated payment solution allows merchants and other organizations that accept online credit card payments to further reduce the risks associated with security breaches and the incident of online credit card fraud.

“PCI compliance and securing cardholder data continues to be top-of-mind, whether you’re a consumer, retailer or enterprise that accepts payments by credit card. Fraudulent attacks on cardholder data continues to cost consumers and businesses millions of dollars each year, and the growing use of mobile devices provides hackers with new avenues for illegal behavior,” said Daryn Barney, vice president, business development for PayLeap. “As a payment processor and gateway integrator, we are committed to providing our merchants, developer partners and resellers with total peace of mind when it comes to security. We do this by working with partners like CRE Secure to provide our customers with cutting-edge security solutions.”

The new CRE Secure Hosted Payment Bridge™ and PayLeap 2.0 integration establishes a customizable PCI-compliant payment solution that provides merchants, developers and resellers with secure payment processing, gateway, account security, fraud detection and risk management services.

CRE Secure and PayLeap new, integrated security features include:

Tokenization. Converts sensitive cardholder data to a symbolic representation, known as a token, during payment processing. The token is then used by the merchant to represent the cardholder data, taking the transaction out of scope for PCI compliance as the cardholder data never enters the merchant’s environment.

Robust Account Security. Merchants can customize account access privileges by employee role, helping to eliminate insider security breaches.

Fraud Detection Tools. Duplicate transaction detection and check verification safeguard transactions from common types of fraudulent activity.

Risk Management Tools. Velocity management allows merchants to establish maximum transaction volume levels by payment type, product offering, amount and margin, instantly identifying transactions that fall outside these parameters.

“CRE Secure focuses on serving the security needs of any enterprise that accepts credit card payments in an online environment, namely retailers, e-commerce merchants, non-profits, subscription services, but you’ll also find that organizations with call centers that handle payments benefit from our security solutions,” said Greg McGraw, president and CEO of CRE Secure. “Our cloud-based, patented technology provides better security because of our ability to scale and pass that value, technology and expertise on to our customers and the customers of our partners, but more importantly, we are able to take the cardholder data out of scope for PCI compliance. And with this latest security release, PayLeap customers can now add transaction tokenization to their payment security options for heightened cardholder data security.”

CRE Secure’s service enables merchants to achieve full PCI DSS (Payment Card Industry Data Security Standards) compliance for the processing of online credit card payments. Organizations found to be in non-compliance and who experience a credit breach face stiff penalties from the major card brands, including fines, increased transaction fees and the freezing of merchant accounts.

The company will be showcasing CRE Secure Hosted Payment Bridge with tokenization at the upcoming Internet Retailer Web Design& Usability Conference, booth 218. The conference and exhibition takes place at the Hyatt Regency Grand Cypress in Orlando, February 14 through February 16, 2011.

About PayLeap

Priding itself on service, the PayLeap mission is to be an outstanding corporate citizen in the electronic payments industry. Transparency, value, simplicity and service are the core values of the innovative payment processor. PayLeap has successfully simplified payment acceptance by bundling a single all-in-one payment gateway and merchant account solution. Known for innovative, secure payment solutions, PayLeap leads the evolution of online payment processing. For more information, visit www.payleap.com.

About CRE Secure

CRE Secure is the first global, cloud-based Internet payment security company with end-to-end PCI compliance for card-not-present merchants. CRE Secure enables leading e-commerce, payment acceptance and credit card gateway solutions with PCI-compliant, hosted payment processing using patent-pending technology. CRE Secure solutions are distributed worldwide via the company’s global sales organization and partnerships with leading banks, payment integrators and gateways. CRE Secure is a level one PCI DSS-certified service provider and a contributing member of the PCI Security Standards Council. For more information, visit www.cresecure.com.

ATLANTA–(BUSINESS WIRE)–CRE Secure, the industry’s first cloud-based, elegantly designed, secure payment solution for online merchants, announced today that its PCI-compliant payment acceptance service is now integrated with PayLeap, a company that offers electronic payment services. This integration substantially reduces the risks associated with security breaches and the incident of online fraud for online merchants and their customers.

“PCI compliance and secure customer data management has moved into the spotlight and is on the minds of merchants, ecommerce developers and online commerce platform providers now more than ever before in the history of online commerce”

With its innovative, HTML clone™ design, online consumers are redirected to CRE Secure’s hosted payment platform through a window seamlessly mirrored from within their trusted merchant’s website. Since visually consumers feel like they never leave the merchant’s site, online merchants are able to maintain greater levels of branding continuity and security for their customers when processing ‘card not present’ transactions. This empowers merchants to better protect the investment in their website’s design and CRE Secure’s service can be easily integrated with PayLeap’s merchant customers.

“PCI compliance and secure customer data management has moved into the spotlight and is on the minds of merchants, ecommerce developers and online commerce platform providers now more than ever before in the history of online commerce,” said Daryn Barney, VP, Business Development for PayLeap. “As an online payment service provider, we are committed to providing our merchants peace of mind. We do this by offering merchants affordable and cutting edge online security tools like CRE Secure. Our partnership with CRE Secure enables PayLeap to streamline PCI compliance for online sellers.”

CRE Secure’s service enables merchants to achieve full PCI DSS (Payment Card Industry Data Security Standards) compliance relative to their processing of card payments online. These standards were enacted by the world’s major credit card companies in response to the growing number of expensive data breaches. Beginning Oct. 1, 2010, new online retailers will no longer be allowed to host credit card transactions in non PCI-approved environments, and those that are not compliant can be fined, have their transaction fees raised, or have their merchant accounts frozen.

“Our focus is in serving the needs of online merchants and helping them better protect themselves and their valued customers from theft at the point of online payment,” said Greg McGraw, CEO of CRE Secure Payments, LLC. “To that end, we have designed our patented technology from the ground up with merchants’ needs and preferences in mind. In working with PayLeap, its users now have direct access to a fully compliant service that gives them increased flexibility and control over the payment process.”

About PayLeap

Priding itself on service, the PayLeap mission is to be an outstanding corporate citizen in the electronic payments industry. Transparency, simplicity and service are the core values of the innovative payment processor. Visit http://www.payleap.com/ to learn more about the PayLeap’s services.

About CRE Secure

CRE Secure Payments is a cloud-based Internet payment security company. CRE Secure enables leading ecommerce shopping carts and payment software systems distributed worldwide with secure PCI compliant hosted, payment processing solutions using patent pending technology and through its partnerships with top global payment gateways. CRE Secure is a level one PCI DSS certified service provider and a contributing member of the PCI Security Standards Council. For more info, visit www.cresecure.com or call (888) 453-4885

The study expects e-commerce sales to compound by 10 percent annually until 2014. If this occurs, sales will have reached about $250 billion.

In keeping with this amount, the study predicts e-commerce to take up 8 percent of United States retail sales. According to EDL news, “At the end of 2009, e-commerce represented 6 percent of retail purchases. Computers, apparel and other electronics made up nearly 50 percent of all online purchases.”

“Much of the overall retail sector’s growth in both the U.S. and the E.U. over the next five years will come from the internet,” Sucharita Mulpuru of Forrester said. “To maximize that growth, e-business professionals will have to help enable a multichannel strategy that responds to consumers’ increased desire to hop between the offline and online worlds and their increasing mobile and social behaviors.”

The reasons for the increase is in keeping with all the things we’ve written about in this blog, but the main reasons are simple: ease for customers and ease for companies.

Ease For Customers
There is a definitive ease for customers of e-commerce. From the sanctuary of their own homes, anyone can find what they need and have it shipped to their door. With online payment gateways making credit card processing easier and safer everyday, many people find shopping online safer and easier than shopping in a brick and mortar store. And with great deals popping up online that simply don’t exist in brick and mortar stores, the rise of e-commerce seems inevitable.

Ease For Companies
E-commerce certainly offers an increased value over traditional sales for companies. The first and most obvious benefit is the immediate cut cost of needing a store full of employees, but this isn’t the only one. Internet payment processing gateways has made credit card processing from anywhere simple. And by anywhere, we mean anywhere: parks, boats, trains, the house, the office … with smartphones and credit card processors like PayLeap, completing a sale is as easy as pressing a button.

Considering all of this, we agree with Forrester Research’s report. The rise and proliferation of e-commerce seems inevitable, and we look forward to serving any company in need of a fast, safe and reliable credit card processing.